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Breakfast seminar by Linda

An early autumn morning, Linda was invited to the network “Foood” and their Feed Me-sessions, to speak about experiential marketing for foodies, at cosy Choklad&Lakrits in Stockholm. We are always thankful for the opportunities to speak professionally about what we consider to be the most powerful and effective ways of communicating with different target groups these days. This was hopefully a crash course for attending marketing- and brand managers how to use brand experiences in a strategic perspective, including methods like sponsoring, event marketing and action/trade campaigns for earning the target groups attention and thereby create results that lasts.